
A New Era for Miss South Africa
Miss South Africa 2025 is stepping into a bold new era, blending glamour with purpose, and showcasing the rich tapestry of African fashion. Under the theme “Heritage in Motion,” the pageant is shining a spotlight on homegrown designers who celebrate the country’s cultural diversity while pushing creative boundaries.
This year, the Miss SA stage is buzzing with fresh faces in fashion, both on the runway and behind it, signaling a clear shift in the organisation’s approach to style.
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The Designers Making Waves
The 2025 designer lineup features a mix of seasoned talents and exciting newcomers:
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David Tlale – a veteran of African couture, continuing to bring his signature bold elegance.
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Scalo by Sello Medupe – returning to the Miss SA stage after last collaborating in 2021.
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FabroSanz by Sandi Mazibuko – another familiar face from 2021, known for their innovative textures and silhouettes.
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Tsotetsi KL by Khothatso Tsotetsi – making his pageant debut. Formerly Kelly Khumalo’s manager and stylist, Tsotetsi has poured his creative energy into his own fashion house.
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Masango by Siphosihle Masango – also debuting, following acclaim for his Hollywoodbets Durban July themed creations.
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Malondie by Londeka Buthelezi-Ndaba and NALA Privé by AFI, alongside AFI Fastrack Designers, reinforce the ongoing collaboration between Miss SA and Africa Fashion International (AFI).
This blend of returning designers and debutants reflects Miss SA’s renewed commitment to uplifting local talent, celebrating both experience and fresh vision.
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Farewell to Familiar Names
While the new lineup brings energy, the pageant also bids farewell to some long-standing contributors. Designers such as Gert Johan Coetzee, Anel Botha, and William de Beer of Willett Couture will not be returning this year. Their absence marks the end of an era, highlighting the organisation’s shift toward nurturing emerging voices in South African fashion.
Leadership and Vision
Earlier this month, Dr Precious Moloi-Motsepe, Executive Chairman of Miss South Africa and founder of Africa Fashion International, announced Basetsana Khumalo and Peggy Sue Khumalo as Co-Chairs of the 2025 Miss South Africa New Era Subcommittee. This move signals a strategic push for fresh perspectives at the helm, ensuring the pageant reflects contemporary values while staying rooted in cultural heritage.
Competition Updates
This year, only nine contestants will compete at the finale after Lebohang Msimanga voluntarily withdrew. With fewer finalists, the pageant promises intimate storytelling, focused stage presence, and more opportunities for each contestant to shine.
Social Media Buzz
Fans are already reacting online:
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“So excited to see new designers like Tsotetsi KL on the Miss SA stage! Mzansi talent is unmatched.”
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“Heritage in Motion is the vibe we needed—this pageant finally celebrates Africa’s fashion properly.”
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“Sad to see Gert Johan Coetzee go, but fresh talent brings new energy!”
The public conversation underscores that Miss SA isn’t just a beauty pageant anymore—it’s a platform for culture, creativity, and meaningful storytelling through fashion.
A Fashion-Forward Future
The 2025 Miss South Africa pageant is more than glitz; it’s a cultural statement. By integrating African heritage with innovative design, the organisation is redefining what a national pageant can represent.
As South Africans watch the contestants and designers bring the Heritage in Motion theme to life, the message is clear: Miss SA is embracing change while honoring its roots, creating a runway that tells the story of Mzansi’s talent, history, and vibrant future.
Source: IOL
Featured Image: Youth Village