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Seemah launches new lip gloss line

by Nomonde Simelane
Picture: Instagram

Popular content creator, vocalist and podcaster Sima Mangolwane, more popularly known as Seemah is making moves once more with the launch of her lip gloss line ‘See My Gloss’.

Known for her role as a member of the Spreading Humour podcast, extremely comical videos on social media, as well as her music, the youngster is now branching off and taking a more entrepreneurial route with this business venture.

After teasing her supporters with lipgloss content on TikTok, she finally announced the launch of her line across her various platforms. On Instagram, she posted a series of images from a photoshoot showcasing the product with the caption, “FINALLY OUT NOW‼️ START BUYING TODAY‼️(Link on my bio).”

 

View this post on Instagram

 

A post shared by Seemah Mangolwane (@s.eemah_x)

Leveraging her large social media following as well as her close relations with other influencers with large followings such as her podcast co-host YandaWoods, she has adopted a successful marketing strategy.

Fellow influencers and celebrities have wasted no time taking to Seemah’s comments to congratulate her and inquire about her products as well.

“Amazing! Congratulations,” says Dj Zinhle.

While fellow influencer Coachella commented, “Congratulations sister!!!! THAT’S WHAT I’M TALKING ABOUT.”

Her supporters have also expressed their excitement to try out the different shades. “I can’t wait to buy this lip gloss ’cause I just love the bold boss Era you are entering into,” says one user.

Some have expressed concern regarding the prices as each lipgloss retails at R110 each. “I’m not the target market,” cries one user who felt as though the influencer’s prices were too high for their budget.

Also see: ‘Her music is overrated’ – Seemah to Mawhoo 

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