When a selfie became a scandal
It started with an innocuous snapshot. A sultry selfie from music executive and former public figure Nota Baloyi landed on social media—and quickly stirred up more heat than hype. What was meant to be a bit of self-flattery turned into a public roasting session, as followers asked one sharp question: “What’s he really playing at?”
For many South Africans, the post struck a nerve not because of the photo itself, but because of the company attached to the name.
A troubled history casting a long shadow
Nota’s reputation didn’t spring up overnight. His history, including a widely publicised split from musician Berita and—for some—sobering court and public-image battles, means that any social media move is closely scrutinised. His outspoken online behaviour has often drawn criticism, so many followers felt quick to judge the intention behind the post. Past episodes of legal trouble and public fallout mean that many view his posts through a lens of suspicion and critique rather than admiration.
Social media users reminded one another of that history the moment the picture showed up. Comments ranged from laughter to anger. Some saw it as a desperate bid for attention. Others viewed it as tone-deaf—especially from someone who has repeatedly courted controversy.
The roast heard around Mzansi
That selfie ignited a wave of replies and clapbacks. People accused him of begging for validation and of being out of touch with what’s appropriate, given the baggage he carries. Others were more forgiving—saying people were too eager to cancel before hearing an explanation.
“I guess some folks just can’t move past old drama,” one user wrote. “But still, what was he hoping for by posting that?” Another commented that the thirst trap reminded them why relationships like his past one ended the way they did.
Through it all, the picture stayed up—and so did the questions. Why now? Why this vibe?
It’s hot, hot… Damn! pic.twitter.com/iFUP1VfWiQ
— MORAL Authority (@lavidaNOTA) December 8, 2025
What it says about celebrity, accountability, and online image in SA
In South Africa’s entertainment circles, a post isn’t just a post. It’s a statement. Especially when the person posting has been under public scrutiny before. Real fame means that every snap, every story, and every post is dissected—often unfairly, sometimes brutally.
For Nota, this episode might be a reminder of that. The thirst trap didn’t open with applause; it opened with criticism. What might have been a playful moment quickly turned into a confrontation with public memory and reputation.
Perhaps the bigger takeaway isn’t about the photo at all. Maybe it’s about how fame and history shape how a community sees someone—and how one post can reignite old debates and remind the audience who’s watching.
Whether Nota was seeking a comeback of sorts, a visual reminder of confidence, or simply a personal boost, the public reaction shows that for some people, his past isn’t over—and for many, it never will be.
Source: Briefly News
Featured Image: BBC