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Flaviana Matata chats about all things Clarins

by Bongiwe Tshiqi

Clarins has launched its first outdoor campaign in South Africa for its new Bright Plus Serum. The brand features African model Flaviana Matata.

By: Keletso Modisakeng

1.How did you feel when you got the call from Clarins?

It felt and still feels great. Believe it or not, Clarins was in my wishlist for beauty clients. I am now praying to be a spokesperson for the brand. A girl is allowed to dream!

2. Did you have any skin issues growing up?

No, I didn’t have any issue with my skin.

3. What do you do to inspire young girls?

Being an inspiration means that people look up to you. I do what I am supposed to do; I respect my job, and I also do social responsibilities through my foundation – Flaviana Matata Foundation. I stay grounded and always remember where I come from. I believe that this is enough for young women to grow in society, and believe in themselves.

4. What does being part of the Clarins family mean to you?

It means a lot to represent a brand that understands the importance of diversity. The products work for all skin types. I have heard great feedback about Clarins, and I am honoured to be part of the family.

5. What is your daily skin care routine, and why is it important?

Ever since I started working with Clarins, I have been using its products. I cleanse, apply Double Serum followed by Multi-active Jour. In the evening, I use the Multi-Active Nuit face moisturiser. For a natural glow in the morning, I mix the day cream with the orchid oil. But, I also exfoliate once a week, especially if I have had a busy schedule shooting, in order to get rid of all the make-up and dead skin cells. I then apply the Clarins hydrating mask.

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