Tag: marketing

The digital hustle: How Mzansi’s creator economy is reshaping modern careers

Across South Africa, a fundamental shift is underway in how young professionals view employment, income, and career longevity. Also see: HotShotAaron and NPS Streamers pave the way for Mzansi’s next-gen creators The traditional 08:00 to 17:00 office routine is no longer the sole pathway to financial independence, as a growing wave of digital creators leverages […]

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Tips to promote your business as a new entrepreneur

Starting a business is an exciting journey, but getting the word out about your brand or your work can feel overwhelming at first. As a new entrepreneur, promoting your business doesn’t have to mean breaking the bank or doing everything at once. With a mix of creativity and smart strategies, you can reach the right […]

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The SAMAs are this weekend?… Who knew?

The countdown to the 30th annual South African Music Awards (SAMAs) is officially underway. However, this event, which was once one of the most exciting and highly anticipated in the country, has garnered some concern over the lack of promotion and anticipation from event organisers. This year, the SAMAs will mark 30 incredible years of […]

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