Tag: Heineken

Heineken caps off Champions League campaign in perfect style

As Europe’s biggest footballing competition, the UEFA Champions League concluded, the South African audience was treated to a star-studded event courtesy of Heineken. The renowned Dutch brewing company recently treated local fans with the ultimate viewing experience, where fans gathered to watch the grand final between Paris Saint-Germain (PSG) and Inter Milan, which took place […]

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RECAP: How the Heineken UEFA Champions League Trophy Tour went

The Heineken UEFA Champions League Trophy Tour featuring German football legend Bastian Schweinsteiger has concluded its successful South African leg, leaving an indelible mark on thousands of football fans in Cape Town and Johannesburg. The iconic midfielder’s arrival at Cape Town International airport on 24 April set the tone for what would become an unforgettable […]

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Heineken Social Screen: Turning solo UEFA viewing to a shared experience

Johannesburg, South Africa, Heineken has revolutionised the football viewing experience with an innovative activation aimed at enhancing social connections among fans. In a dynamic and high-profile event that redefined the UEFA Champions League experience, Heineken unveiled the Heineken Social Screen – an unprecedented, expandable screen wall created by seamlessly connecting multiple mobile devices. Held at […]

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Heineken announces partnership with Bernini for All-Invitational Polo event

Contrary to what the name suggests, Heineken’s All-Invitational Polo is more than merely a polo event, rather, it can be described as “the perfect fusion of sporting excellence, fashion and music,” as their website describes. In partnership with Bernini and L’or Espresso, popular beer brand Heineken returns with the third edition of their prestigious and illustrious […]

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A’RISE Festival welcomes Blxckie

The A’RISE Festival is a series of an intersection of art, music and fashion sponsored by Heineken. Established in 1873, the festival aims to collaborate with young South Africans artists to showcase their talents. The second season of the event is set to happen on the 17th of December at CABO Beach Club, Cape Town. […]

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