Tag: Carling Black Label

Carling Black Label responds to conflict concerns over new Kaizer Chiefs deal

When Kaizer Chiefs and Carling Black Label unveiled their new five-year partnership in Johannesburg this week, the headlines were immediate. So were the questions. With the beer brand already attached to major domestic competitions like the Carling Knockout and Carling Cup, some supporters wondered whether adding a direct club sponsorship to Amakhosi created a conflict […]

Read more...

A new era begins as Carling Black Label joins forces with Kaizer Chiefs

A new chapter for two South African icons Two giants of South African culture officially join forces as Carling Black Label and Kaizer Chiefs announce a landmark multi-year partnership under the banner One Voice For The Fans. The deal, unveiled at the SAB Headquarters in Bryanston, signals a major investment in elevating the match-day and […]

Read more...