Red is a colour that speaks volumes. It’s powerful, vibrant, undeniably bold and currently trending from runways to street-style fashionistas. Whether it’s a striking cherry dress or a subtle pair of heels, wearing red is all about confidence and intentional styling.
If you’ve been hesitant to embrace this eye-catching colour, here’s how you can make red work for you in the chicest way possible.
Start small
If you’re not ready to go all-in with red, start by incorporating small accents into your look. Think of a red lip, a crimson manicure, or a scarlet handbag. These touches add a pop of colour without overwhelming your outfit. A little red goes a long way in elevating a neutral ensemble.
Choose the right shade
Red comes in many shades—from deep burgundy to bright cherry. The key is to find a shade that complements your skin tone. Fair complexions often suit blue-based reds, while warmer undertones shine in orangey or coral reds. Try on a few shades to see which one feels most flattering and empowering.
Pair red with neutrals
To keep red looking chic and sophisticated, balance it with neutral tones like black, white, beige, or grey. A red blazer over a monochrome outfit or a red skirt paired with a crisp white blouse ensures the colour stands out in a refined way.
Style tip: Red paired with neutrals is super stylish, red paired with baby blue is what we’re seeing everywhere.
Keep the silhouette simple
When wearing bold red, it’s best to keep the silhouette clean and tailored. A red sheath dress, a structured blazer, or a well-fitted pair of trousers in this colour exudes elegance without feeling over the top. Avoid overly busy designs or too many frills, as they can detract from the impact of the colour itself.
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Tone it down with texture
Textured fabrics like knits, suede, or tweed can soften the intensity of red, making it feel more wearable for everyday occasions. For instance, a red cashmere sweater paired with jeans can look effortlessly stylish without feeling overpowering.
Don’t forget about prints
If solid red feels too daring, try incorporating the colour through prints. Think red floral patterns, stripes, or plaid. A printed red dress or scarf can offer a subtler way to wear the hue while still making a statement.
Go monochrome
For the ultimate power move, try wearing red head-to-toe. A monochromatic red outfit—whether it’s a suit, dress, or matching separates—creates a bold, cohesive look. To break up the intensity, mix different textures or add subtle gold or silver accessories.
Balance your makeup
If you’re wearing red clothing, consider keeping your makeup minimal to avoid clashing. A natural base with a touch of mascara and a neutral lip allows the red to take centre stage. Alternatively, if you’re keeping your outfit neutral, a classic red lip can tie everything together beautifully.
Own it
The most important tip for wearing red is confidence. Red is a colour that demands attention, so wearing it requires a sense of self-assuredness. Stand tall, smile, and let the boldness of red reflect your inner strength.
First published on Woman and home
Written by Amy Steenkamp
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