Photo of Ayanda Sithole

Watch: Ciara’s ‘Freak Me’ music video shot in Soweto

American singer, Ciara is ready to get the world dancing again with her new track titled Freak Me. To tease the release of the music video, Ciara has shared a clip of her dancing to the single in Soweto

South Africa is well and truly on the map. The likes of Coldplay, Jonas Blue, Drake and Solange have all shot music videos in South Africa over the past few years and now Ciara has added her name to this prestigious list.

Although the official video for Ciara’s second 2018 single, Freak Me has yet to be released, the singer confirmed that she had filmed the visuals in Soweto and had worked with a number of local creatives in doing so.

The song, Freak Me, features Nigerian singer, Tekno, and rides on a rhythmic bed of afrobeat percussion. According to Ciara, the song was produced in part by Black Coffee’s record label, Soulistic Music.

The video itself is a colourful affair, featuring swathes of beautiful people dancing along with the American singer. Multi-skilled creative, Trevor Stuurman, worked with super designer, Rich Mnisi to style Ciara for the video while director, Sino Dunywa, was in charge of choreography.

Ciara wasted no time in sharing multiple clips online, showing love to South Africa’s most famous township – Soweto.

https://youtu.be/2gIHj8stIGo

The video quickly caught the attention of South African fans. Those from Soweto were not only proud to recognise their neighbourhood, but to see Ciara adopting many of our famous dances – including, of course, the Gwara Gwara.

 

 

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