Photo of Bongiwe Tshiqi

Dark and Lovely promoted its relaxers in a great way this weekend

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Dark and Lovely tub relaxer, Fat Protein was launched earlier this year. To promote it there was a cool mobile salon at Maponya Mall in Soweto this weekend. Patrons were really spoilt.

  • Consumers bought the relaxer at stores inside Maponya Mall:
  • Those who bought one relaxer – RSP R27.95 spun the wheel and stood a chance to win the prizes (airtime vouchers, shopping vouchers or hampers which included Dark & Lovely product and a selfie stick)
  • The Dark & Lovely professional team relaxed and styled the hair of those who bought more than one product 2 relaxers or a relaxer and shampoo

Plus, DJ Lerato Kganyago was on the decks! There will be other activation’s happening over the next few weeks and if you check them out you also stand a chance to win airtime vouchers, product hampers and the grand prize: one of 10 makeovers from Jet to the value of over R3000! Here are pics of what went down on Saturday. Scroll to the bottom for info on where the other activation’s will take place.

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The Kasi Styler will be at these locations in the coming weeks: 

  1. Diepkloof Square – 6 Nov
  2. Birchacres Mall – 7 Nov
  3. Southgate Mall – 21 Nov
  4. Chris Hani Crossing – 27 Nov
  5. Tsakane Mall – 28 Nov
  6. Daveyton Mall – 29 Nov
  7. Westgate Mall – 5 Dec

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