In recent developments, our South African pop star Tyla has taken notable steps to change her social media presence by deactivating her X account and setting her Instagram profile to private.
This move marks a significant shift in how she engages with her audience and manages her online visibility.
Also see: Tyla wins big at the 2026 American Music Awards
Tyla usually uses these platforms to engage with her fans. Her decision to deactivate X suggests a desire to step back from the fast-paced, often overwhelming nature of public conversations on both platforms.
This could also be a strategy, as her new album is about to drop in July. Some X users have shared on X, “Tyla has now turned her Instagram account private following deactivation of her accounts on TikTok and Twitter”.
tyla has now turned her instagram account private following deactivation of her accounts on tiktok and twitter pic.twitter.com/lCeeNXomdJ
— Zac🐅 (@zacisontime) May 27, 2026
Also see: Tyla’s cute childhood pictures win hearts online
Another tweet said, “Tyla deactivated her X and TikTok accounts whilst making her Instagram account private. I hope she comes back strong. I can’t imagine what it’s like for her to read all the vile things people say about her. Humanity sucks sometimes.”
Tyla deactivated her X and TikTok accounts whilst making her Instagram account private. I hope she comes back strong. I can’t imagine what it’s like for her reading all the vile things people say about her. Humanity sucks sometimes.
— Bruno Sigwela (@BrunoSigwela) May 27, 2026
As social media evolves, so too does the way public figures navigate their online presence, often opting for more controlled and mindful engagement strategies to get their fans engaged.
Also see: Tyla gives glimpse of SA ID while revealing random handbag items
Featured image: Getty Images
Be the first to know – Join our WhatsApp channel for content worth tapping into. Click here to join!