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No Mama Joy: Read the room, we are honouring Tito Mboweni, this is not your moment 

by Staff Bona
Picture: X
Mama Joy loves making headlines, but lately, they’ve been far from flattering.
Known for her vibrant energy and die-hard sports support, Joy Chauke – better known as Mama Joy – has been under fire, especially over recent photo ops.
On Sunday, South Africa mourned the passing of former SARB governor Tito Mboweni after a short illness.
Tributes flooded in nationwide, with even corporate brands paying their respects. In recent years, Tito became a social media hit, often delighting followers with his cooking – his go-to ingredient being canned fish.
Lucky Star, the brand behind his signature dishes, quickly honoured him online.

We lost a true South African Icon??? pic.twitter.com/SXuKPC8AW7

— Lucky Star (@LuckyStarSA) October 13, 2024

Mama Joy jumped on the bandwagon, cooking a stew with canned fish in his memory.

Lucky Star Challenge Mamajoy is eating Lucky Star Tinned fish on behalf of Mr Tito Mboweni RIP ⁦@LuckyStarSA⁩ Dankooo pic.twitter.com/CakiUUgriu

— MamaJoy Chauke (@JoyChauke5) October 13, 2024

She even credited Tito for her love of the dish.

May your soul rest in Peace Mr Tito Mboweni ⁦@LuckyStarSA⁩ I now eat this Tinned Fish cos of him Danko pic.twitter.com/KbnGZQeLhj

— MamaJoy Chauke (@JoyChauke5) October 13, 2024

But her tribute wasn’t well received. Many slammed her for seeming opportunistic. One user, @Yandisa87376189, commented: “A chance to make money out of the situation. Some people have no shame.”

A chance to make money out of the said situation. Some people have no shame ?

— The investor?? (@Yandisa87376189) October 13, 2024

Others, like @NeoMerafi, were more blunt: “Sit down wena… you have no shame, sies.”

Sit down wena… you have no shame, sies.

— Me. I am Neo ?????? (@NeoMerafi) October 14, 2024

Users like @NeoThlabi questioned her sincerity: “Not sure you being sincere or want to trent(sic).”

Not sure you being sincere or want to trent

— Mab (@DenisTlhabi) October 13, 2024

Another user, @lphanyeko, added: “Wena you are looking for sponsor or being ambassador… You are trying to knock on @LuckyStarSA’s doors.”

Wena you are looking for sponsor or being ambassador.. You are trying to knock into @LuckyStarSA doors. ?

— bongsa (@lphanyeko) October 13, 2024

Mama Joy’s reputation took another blow after allegedly slapping a little boy’s poster during the Bafana Bafana vs. Congo match on October 11.

This Mama Joy character gives narcissism a new meaning ?

Poor kid can’t even show his Ronwen artwork coz motho o nyaka camera time ? pic.twitter.com/Thc9QGJzBl

— Khensani (@bhutikhens) October 11, 2024

Despite the backlash, Mama Joy remains in the spotlight – whether adored or criticised, she’s always at the centre of attention.
Words: Fame Frenzy

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