Award winning media personality Bonang Matheba is set to launch her own talent agency.
The media personality announced the exciting news during her sit-down with Thando Thabethe on 947’s HerStory Unplugged.
While explaining why she’s focusing on talent management she said the following:
“It’s like a power production agency, part talent hub because South Africans are great and we are fantastic, but we have not mastered talent management, and there’s no governance in our entertainment industry,” she said.
“We have so many superstars, but why aren’t they where they need to be? We don’t know how to cultivate them, provide for them, and move them to where they need to be.”
Bonang had issues with her former management agency, Celebrity Services Africa (CSA) and were embroiled in a lengthy legal battle.
According to a statement shared with TshisaLIVE the management agency confirmed their split with the Young Famous and African star.
“Bonang is no longer signed to CSA. The terms of the settlement provide for an agreed parting of ways. It was time for both Bonang and CSA to go their separate ways and we are pleased that we were able to settle our differences by agreement. As per the settlement, the agreement has been reached, and CSA has exited the business,” the agency said.
Many of her fans shared their excitement with the star’s own agency move.
Just finished watching Bonang Matheba HerStory on YouTube with Thando Thabethe. It was too short but I enjoyed every bit of it. @Bonang you’re indeed a badass Tswana girl. It is okay to not be okay.
I can’t wait for Bonang Matheba Agency, we’re led. ??❤️???? pic.twitter.com/M00c7XQsS7— KHOSI IS A BIG DEAL ? (@AbsolutelyModee) September 1, 2023
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