Local Brands to try this Winter

Picture: Edgars Kisuro/Pexels

Enriched in soil, culture, fashion, heritage and more. Africa serves over and beyond when it comes to delivering fashion embedded in our home ground. As the saying goes, ‘local is lekker’, hence Africa being a home to a bounty of brands that are distributing and birthing heat in the trendiest ways. Want in on some of the best locally made garments for winter? We have you covered.

Rosey & Vitorri

Made in Maitland, this brand was established in 2013 with the vision to develop modern high-street fashion designed and manufactured in South Africa. The homegrown apparel house works to create everyday urban classics, accented with a sense of the high street. Streetwear inspired by the South African lifestyle and diversified by the street culture of the world.

Purchase your poison at We Are Egg, The Lobby, or online. We love these looks:

* Green Houndstooth melton coat: R1800

* Unisex check brown melton shacket: R760

Photography credits: Rosey & Vitorri

Pretty Casual

This sweater crew truly embodies all that it means to support local. From design to print to stitch, “local is lekker” is what the business lives by. Their vibrant, colourful creations are inspired by 90’s fashion, coupled with an emphasis on mother nature. Could it get any groovier? Get your goodies online. We love this look:

* Unisex Big Daisy Golfer: R595

* Unisex Turtle Golfer: R595

Photography credits: Pretty Casual

Boys of Soweto

The boys squad that has not only been rocking the street style, but runway fashion as well. Formed as the ‘vogues crew’ for young men, they had one mission in mind: tell the story of who they are through fashion mediums. Crew necks, t-shirts, jerseys and more. Quality for quantity with a loved ethnic and cultured renaissance to it.

Some of our favourites – that come highly recommended, can be found at Markhams online, or DM them to order online.

* Unisex Jumper: R1599